
  :root{--hero-img:url("/assets/hero_poster.jpg");}

  :root{
    --paper:#F6F4EE; --card:#FFFFFF; --raise:#FCFBF6;
    --ink:#23261F; --soft:#575A50; --faint:#8B8D80;
    --line:#E5E1D5; --line2:#EEEBE1;
    --pine:#2E5D4E; --pine-ink:#234a3e; --pine-soft:#E9F0EB;
    --honey:#B0812F; --honey-soft:#F5EBD6;
    --shadow:0 1px 2px rgba(35,38,31,.04), 0 12px 30px -18px rgba(35,38,31,.18);
    --mono:"SFMono-Regular","SF Mono",ui-monospace,"Menlo","Consolas","D2Coding",monospace;
    --sans:"PretendardV","Pretendard Variable",Pretendard,-apple-system,BlinkMacSystemFont,"Apple SD Gothic Neo","Malgun Gothic","맑은 고딕",system-ui,sans-serif;
    --display:"GeistV","Geist","PretendardV",-apple-system,BlinkMacSystemFont,system-ui,sans-serif;
  }
  @media (prefers-color-scheme:dark){:root{
    --paper:#141712; --card:#1C201A; --raise:#20241D; --ink:#ECEAE0; --soft:#ADB0A3; --faint:#7E8174;
    --line:#2D322A; --line2:#262b23; --pine:#74B698; --pine-ink:#8fc9ad; --pine-soft:#1C2A22;
    --honey:#D6A954; --honey-soft:#2A2416; --shadow:0 1px 2px rgba(0,0,0,.3), 0 16px 40px -20px rgba(0,0,0,.6);}}
  :root[data-theme="dark"]{
    --paper:#141712; --card:#1C201A; --raise:#20241D; --ink:#ECEAE0; --soft:#ADB0A3; --faint:#7E8174;
    --line:#2D322A; --line2:#262b23; --pine:#74B698; --pine-ink:#8fc9ad; --pine-soft:#1C2A22;
    --honey:#D6A954; --honey-soft:#2A2416; --shadow:0 1px 2px rgba(0,0,0,.3), 0 16px 40px -20px rgba(0,0,0,.6);}
  :root[data-theme="light"]{
    --paper:#F6F4EE; --card:#FFFFFF; --raise:#FCFBF6; --ink:#23261F; --soft:#575A50; --faint:#8B8D80;
    --line:#E5E1D5; --line2:#EEEBE1; --pine:#2E5D4E; --pine-ink:#234a3e; --pine-soft:#E9F0EB;
    --honey:#B0812F; --honey-soft:#F5EBD6; --shadow:0 1px 2px rgba(35,38,31,.04), 0 12px 30px -18px rgba(35,38,31,.18);}
  *{margin:0;padding:0;box-sizing:border-box;}
  html{scroll-behavior:smooth;}
  body{background:var(--paper);color:var(--ink);font-family:var(--sans);line-height:1.75;-webkit-font-smoothing:antialiased;word-break:keep-all;overflow-x:hidden;}
  .wrap{max-width:960px;margin:0 auto;padding:0 26px;}
  a{color:inherit;text-decoration:none;}
  .mono{font-family:var(--mono);font-variant-numeric:tabular-nums;}
  .eyebrow{font-family:var(--display);font-size:12.5px;letter-spacing:.15em;text-transform:uppercase;color:var(--pine);display:inline-flex;align-items:center;gap:10px;font-weight:600;}
  .eyebrow::before{content:"";width:26px;height:1.5px;background:var(--pine);opacity:.6;}
  h1,h2,h3{line-height:1.18;letter-spacing:-.03em;text-wrap:balance;font-weight:800;}

  /* NAV + TABS */
  .nav{position:sticky;top:0;z-index:50;background:color-mix(in srgb,var(--paper) 88%,transparent);backdrop-filter:saturate(1.4) blur(10px);border-bottom:1px solid var(--line);}
  .navrow{display:flex;align-items:center;gap:16px;height:64px;}
  .brand{display:flex;align-items:center;gap:9px;font-weight:900;font-size:21px;letter-spacing:-.03em;flex-shrink:0;}
  .brand .logo-mark{width:30px;height:30px;border-radius:8px;flex-shrink:0;box-shadow:0 1px 3px rgba(19,37,64,.14);}
  .foot-brand .brand .logo-mark{width:26px;height:26px;}
  .brand .en{font-family:var(--display);font-size:10.5px;letter-spacing:.17em;color:var(--faint);font-weight:600;transform:translateY(-1px);}
  .tabs{display:flex;gap:2px;align-items:center;flex:1;justify-content:center;}
  .tab{font-size:14.5px;color:var(--soft);padding:9px 15px;border-radius:9px;cursor:pointer;background:none;border:0;font-family:inherit;font-weight:600;position:relative;transition:color .15s,background .15s;white-space:nowrap;}
  .tab:hover{color:var(--ink);background:var(--pine-soft);}
  .tab.active{color:var(--pine);}
  .tab.active::after{content:"";position:absolute;left:15px;right:15px;bottom:-1px;height:2.5px;background:var(--pine);border-radius:2px;}
  .btn{display:inline-flex;align-items:center;gap:8px;font-weight:700;font-size:14.5px;border-radius:11px;padding:11px 18px;cursor:pointer;border:1.5px solid transparent;transition:transform .12s ease, background .15s, border-color .15s;font-family:inherit;}
  .btn:active{transform:translateY(1px);}
  .btn-primary{background:var(--pine);color:#fff;}
  :root[data-theme="dark"] .btn-primary{color:#0e120e;}
  @media(prefers-color-scheme:dark){.btn-primary{color:#0e120e;}}
  .btn-primary:hover{background:var(--pine-ink);}
  .btn-ghost{border-color:var(--line);color:var(--ink);background:transparent;}
  .btn-ghost:hover{border-color:var(--pine);color:var(--pine);}
  .nav .btn{padding:9px 15px;flex-shrink:0;}

  /* VIEWS */
  .view{display:none;}
  .view.active{display:block;animation:rise .5s cubic-bezier(.2,.7,.2,1);}
  section{padding:56px 0;}
  .sec-h{margin-bottom:32px;}
  .sec-h h2{font-size:clamp(28px,4.6vw,46px);margin:14px 0 12px;letter-spacing:-.038em;}
  .sec-h p{color:var(--soft);font-size:16.5px;max-width:58ch;}

  /* HERO (story) */
  .hero{position:relative;overflow:hidden;padding:78px 0 34px;isolation:isolate;min-height:clamp(560px,82vh,940px);display:flex;flex-direction:column;justify-content:center;}
  .hero-bg{position:absolute;inset:0;z-index:0;overflow:hidden;pointer-events:none;}
  .hero-bg .img{position:absolute;inset:0;background-image:var(--hero-img);background-size:cover;background-position:54% 42%;}
  .hero-bg .vid{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:54% 42%;display:block;background:var(--paper);}
  .hero-bg .scrim{position:absolute;inset:0;background:linear-gradient(102deg, var(--paper) 0%, var(--paper) 32%, color-mix(in srgb,var(--paper) 74%,transparent) 50%, color-mix(in srgb,var(--paper) 30%,transparent) 74%, color-mix(in srgb,var(--paper) 8%,transparent) 100%);}
  .hero-bg .scrim2{position:absolute;inset:0;background:linear-gradient(to bottom, transparent 70%, var(--paper) 100%);}
  @keyframes kenburns{0%{transform:scale(1.08) translate(0%,0%);}100%{transform:scale(1.3) translate(-3.4%,-3.6%);}}
  .hero-inner{position:relative;z-index:2;width:100%;}
  .hero .qmark{font-size:clamp(20px,3vw,29px);color:var(--ink);margin:22px 0 14px;font-weight:700;letter-spacing:-.025em;line-height:1.4;}
  .hero .qmark .big50{color:var(--honey);font-weight:800;font-family:var(--display);font-variant-numeric:tabular-nums;letter-spacing:-.03em;white-space:nowrap;}
  .hero h1{font-size:clamp(37px,6.2vw,70px);font-weight:900;margin:6px 0 24px;letter-spacing:-.043em;line-height:1.13;}
  .hero h1 .u{background:linear-gradient(transparent 62%,var(--honey-soft) 62%);padding:0 2px;}
  .hero .lede{font-size:clamp(17px,2.3vw,20px);color:var(--soft);max-width:44ch;margin-bottom:32px;}
  .hero .cta{display:flex;gap:12px;flex-wrap:wrap;}
  .hero .cta .btn{padding:14px 24px;font-size:16px;}
  .microcta{font-family:var(--mono);font-size:12px;color:var(--faint);margin-top:18px;letter-spacing:.02em;}

  /* STORY */
  .story{background:var(--card);border:1px solid var(--line);border-radius:20px;padding:44px 42px;box-shadow:var(--shadow);}
  .story .lead-p{font-size:clamp(19px,2.6vw,24px);line-height:1.65;font-weight:700;letter-spacing:-.02em;margin-bottom:20px;}
  .story p{font-size:16px;color:var(--soft);line-height:1.85;margin-bottom:14px;max-width:62ch;}
  .story p:last-of-type{margin-bottom:0;}
  .story .sig{margin-top:26px;font-family:var(--mono);font-size:12.5px;color:var(--pine);letter-spacing:.04em;}
  .pull{border-left:3px solid var(--honey);padding:8px 0 8px 22px;margin:24px 0;font-size:clamp(19px,2.4vw,23px);font-weight:800;color:var(--ink);line-height:1.5;letter-spacing:-.02em;}

  /* STATS + TIMELINE */
  .stats{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-bottom:16px;}
  .stat{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:28px 22px;}
  .stat .n{font-family:var(--display);font-size:clamp(46px,7vw,62px);font-weight:800;color:var(--pine);line-height:1;letter-spacing:-.04em;font-variant-numeric:tabular-nums;}
  .stat .n .p{font-size:.5em;color:var(--honey);}
  .stat .d{font-size:13.8px;color:var(--soft);margin-top:13px;line-height:1.65;}
  .stat .d b{color:var(--ink);}
  .tline{display:grid;grid-template-columns:repeat(3,1fr);background:var(--card);border:1px solid var(--line);border-radius:16px;overflow:hidden;}
  .tstep{padding:24px;border-right:1px solid var(--line2);}
  .tstep:last-child{border-right:0;}
  .tstep .dt{font-family:var(--mono);font-size:12px;letter-spacing:.06em;color:var(--honey);margin-bottom:10px;}
  .tstep .tt{font-weight:800;font-size:16.5px;margin-bottom:6px;}
  .tstep p{font-size:13.5px;color:var(--soft);line-height:1.65;}
  .specnote{font-size:13px;color:var(--faint);margin-top:16px;text-align:center;font-family:var(--mono);letter-spacing:.02em;}

  /* NOT-THIS-WAY (우리가 하지 않은 것) */
  .nots{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin:4px 0 6px;}
  .notc{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:26px 24px;}
  .notc .x{width:34px;height:34px;border-radius:50%;background:var(--honey-soft);color:var(--honey);display:flex;align-items:center;justify-content:center;font-weight:800;font-size:17px;margin-bottom:15px;}
  .notc .no{font-family:var(--mono);font-size:11px;color:var(--honey);letter-spacing:.12em;text-transform:uppercase;font-weight:600;margin-bottom:7px;}
  .notc h3{font-size:18px;margin-bottom:9px;}
  .notc p{font-size:14px;color:var(--soft);line-height:1.72;}

  /* PROOF (product) */
  .proof{margin:30px 0 8px;background:var(--card);border:1px solid var(--line);border-radius:20px;box-shadow:var(--shadow);overflow:hidden;}
  .proof .ph{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:16px 26px;border-bottom:1px solid var(--line2);}
  .proof .ph .t{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--faint);}
  .proof .ph .tag{font-family:var(--mono);font-size:11.5px;color:var(--pine);border:1px solid var(--pine);border-radius:999px;padding:4px 11px;letter-spacing:.05em;}
  .proof .pb{display:grid;grid-template-columns:1fr auto 1fr auto 1fr;align-items:center;gap:8px;padding:34px 20px;}
  .proof .col{text-align:center;}
  .proof .lab{font-size:13px;color:var(--soft);margin-bottom:8px;}
  .proof .lab .no{font-family:var(--mono);color:var(--faint);margin-right:3px;}
  .proof .num{font-family:var(--display);font-weight:800;letter-spacing:-.03em;line-height:1;font-variant-numeric:tabular-nums;}
  .proof .num span{font-size:.46em;}
  .proof .col.raw .num{font-size:clamp(26px,4.6vw,38px);color:var(--faint);}
  .proof .col.mid .num{font-size:clamp(28px,5vw,44px);color:var(--soft);}
  .proof .col.real .num{font-size:clamp(40px,8vw,62px);color:var(--pine);}
  .proof .col.real{position:relative;}
  .proof .col.real .lab{color:var(--pine);font-weight:700;}
  .proof .arrow{font-family:var(--mono);font-size:24px;color:var(--honey);font-weight:700;}
  .proof .sub{font-size:11.5px;font-family:var(--mono);margin-top:6px;letter-spacing:.02em;line-height:1.4;}
  .proof .real .sub{color:var(--pine);} .proof .mid .sub{color:var(--soft);} .proof .raw .sub{color:var(--faint);}
  .proof .pf{padding:14px 26px;border-top:1px solid var(--line2);font-size:12.8px;color:var(--faint);text-align:center;line-height:1.7;}
  .proof .pf b{color:var(--soft);font-weight:700;}

  .cards{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;}
  .dcard{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:26px 24px;transition:transform .15s ease, box-shadow .15s;}
  .dcard:hover{transform:translateY(-3px);box-shadow:var(--shadow);}
  .dcard .k{font-family:var(--mono);font-size:12px;color:var(--honey);letter-spacing:.08em;margin-bottom:14px;}
  .dcard h3{font-size:19px;margin-bottom:9px;}
  .dcard p{font-size:14.5px;color:var(--soft);line-height:1.7;}

  .spec{background:var(--card);border:1px solid var(--line);border-radius:18px;padding:8px 4px;box-shadow:var(--shadow);}
  .srow{display:grid;grid-template-columns:44px 1fr;gap:4px;align-items:center;padding:15px 22px;border-bottom:1px solid var(--line2);}
  .srow:last-child{border-bottom:0;}
  .srow .i{font-family:var(--mono);font-size:12px;color:var(--faint);}
  .srow .nm{font-weight:700;font-size:15.5px;}
  .srow .nm span{font-weight:400;color:var(--soft);font-size:13.5px;margin-left:8px;}

  /* WHY THESE INGREDIENTS (성분 선택 이유) */
  .whyg{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;}
  .whyc{background:var(--card);border:1px solid var(--line);border-radius:15px;padding:22px 22px;transition:transform .15s ease, box-shadow .15s;}
  .whyc:hover{transform:translateY(-2px);box-shadow:var(--shadow);}
  .whyc .role{font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--honey);font-weight:600;margin-bottom:9px;display:block;}
  .whyc .nm{font-weight:800;font-size:16.5px;margin-bottom:8px;letter-spacing:-.015em;}
  .whyc p{font-size:13.5px;color:var(--soft);line-height:1.7;}
  .whyc p b{color:var(--ink);}

  .tp{display:grid;grid-template-columns:1fr 1fr;gap:16px;}
  .tp .box{border:1px solid var(--line);border-radius:16px;padding:24px;background:var(--card);}
  .tp .box.good{border-color:var(--pine);background:var(--pine-soft);}
  .tp .box .h{font-family:var(--mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase;margin-bottom:12px;color:var(--faint);}
  .tp .box.good .h{color:var(--pine);}
  .tp .box .big{font-size:22px;font-weight:800;margin-bottom:8px;}
  .tp .box p{font-size:14px;color:var(--soft);line-height:1.7;}
  .tp .box.good p{color:var(--ink);}
  .tp .box p b{color:var(--ink);}

  .safety{background:var(--raise);border:1px solid var(--line);border-left:4px solid var(--honey);border-radius:14px;padding:24px 26px;}
  .safety h3{font-size:18px;margin-bottom:12px;}
  .safety ul{list-style:none;display:flex;flex-direction:column;gap:9px;}
  .safety li{font-size:14.5px;color:var(--soft);padding-left:20px;position:relative;line-height:1.6;}
  .safety li::before{content:"·";position:absolute;left:6px;color:var(--honey);font-weight:900;}
  .safety li b{color:var(--ink);}

  /* CS grid */
  .csgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-bottom:18px;}
  .cscard{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:24px;}
  .cscard .ic{font-size:22px;margin-bottom:12px;}
  .cscard h3{font-size:17px;margin-bottom:8px;}
  .cscard p{font-size:14px;color:var(--soft);line-height:1.7;}
  .cscard .v{font-family:var(--mono);font-size:13.5px;color:var(--pine);margin-top:10px;letter-spacing:.02em;}
  .csnote{font-size:12px;color:var(--faint);font-family:var(--mono);margin-top:2px;}

  /* FAQ */
  .faq details{border:1px solid var(--line);border-radius:13px;background:var(--card);margin-bottom:11px;overflow:hidden;}
  .faq summary{list-style:none;cursor:pointer;padding:19px 22px;font-weight:700;font-size:16px;display:flex;justify-content:space-between;align-items:center;gap:14px;}
  .faq summary::-webkit-details-marker{display:none;}
  .faq summary .pl{font-family:var(--mono);color:var(--pine);font-size:20px;flex-shrink:0;transition:transform .2s;}
  .faq details[open] summary .pl{transform:rotate(45deg);}
  .faq .a{padding:0 22px 20px;color:var(--soft);font-size:14.5px;line-height:1.8;}
  .faq .a b{color:var(--ink);}

  /* CTA band */
  .band{background:var(--ink);color:var(--paper);border-radius:24px;padding:52px 40px;text-align:center;margin:16px 0 0;}
  .band h2{font-size:clamp(24px,4vw,34px);color:var(--paper);margin-bottom:14px;}
  .band p{color:color-mix(in srgb,var(--paper) 72%,transparent);font-size:16px;margin-bottom:26px;max-width:48ch;margin-left:auto;margin-right:auto;}
  .band .cta{display:flex;gap:12px;justify-content:center;flex-wrap:wrap;}
  .band .btn-primary{background:var(--pine);}
  .band .btn-ghost{border-color:color-mix(in srgb,var(--paper) 30%,transparent);color:var(--paper);}
  .band .btn-ghost:hover{border-color:var(--paper);color:var(--paper);background:color-mix(in srgb,var(--paper) 8%,transparent);}
  .band .comm{margin-top:20px;font-size:13.5px;color:color-mix(in srgb,var(--paper) 62%,transparent);}
  .band .comm b{color:var(--paper);}

  footer{border-top:1px solid var(--line);padding:40px 0 56px;margin-top:20px;}
  .foot-top{display:flex;justify-content:space-between;gap:24px;flex-wrap:wrap;margin-bottom:26px;}
  .foot-brand .brand{font-size:19px;margin-bottom:8px;}
  .foot-brand p{font-size:13.5px;color:var(--faint);max-width:34ch;}
  .footlinks{display:flex;gap:18px;flex-wrap:wrap;}
  .footlinks button{background:none;border:0;font-family:inherit;font-size:14px;color:var(--soft);cursor:pointer;}
  .footlinks button:hover{color:var(--pine);}
  .footlinks a{font-size:14px;color:var(--soft);}
  .footlinks a:hover{color:var(--pine);}
  a.tab{display:inline-flex;align-items:center;text-decoration:none;}
  .social{display:flex;align-items:center;gap:10px;flex-wrap:wrap;margin-bottom:22px;}
  .social .sl{font-family:var(--mono);font-size:11.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--faint);margin-right:4px;}
  .bizinfo{margin-bottom:20px;}
  .bizinfo .sl{font-family:var(--mono);font-size:11.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--faint);display:block;margin-bottom:9px;}
  .bizinfo p{font-size:12.5px;color:var(--faint);line-height:1.9;}
  .bizinfo p b{color:var(--soft);}
  .bizinfo a,.disc a{color:var(--pine);border-bottom:1px solid color-mix(in srgb,var(--pine) 45%,transparent);}
  .bizinfo a:hover,.disc a:hover{border-bottom-color:var(--pine);}
  .schip{display:inline-flex;align-items:center;gap:7px;font-size:13.5px;font-weight:600;color:var(--soft);border:1px solid var(--line);border-radius:999px;padding:8px 15px;transition:border-color .15s,color .15s,background .15s;}
  .schip:hover{border-color:var(--pine);color:var(--pine);background:var(--pine-soft);}
  .disc{font-size:12px;color:var(--faint);line-height:1.85;border-top:1px solid var(--line2);padding-top:20px;}
  .disc b{color:var(--soft);}

  .reveal{opacity:0;transform:translateY(14px);animation:rise .7s cubic-bezier(.2,.7,.2,1) forwards;}
  @keyframes rise{to{opacity:1;transform:none;}}
  @media (prefers-reduced-motion:reduce){.reveal,.view.active{animation:none;opacity:1;transform:none;} html{scroll-behavior:auto;}}

  @media (max-width:760px){
    .cards,.stats,.tp,.csgrid,.nots,.whyg{grid-template-columns:1fr;}
    .hero{min-height:auto;}
    .hero-bg .scrim{background:linear-gradient(180deg, color-mix(in srgb,var(--paper) 42%,transparent) 0%, color-mix(in srgb,var(--paper) 80%,transparent) 46%, var(--paper) 80%);}
    .hero-bg .img,.hero-bg .vid{object-position:52% 44%;background-position:52% 44%;}
    br.brk{display:none;}
    .hero .lede{max-width:none;overflow-wrap:anywhere;}
    .hero .microcta{white-space:normal;line-height:1.7;overflow-wrap:anywhere;}
    .hero-inner{max-width:100vw;}
    .tline{grid-template-columns:1fr;}
    .tstep{border-right:0;border-bottom:1px solid var(--line2);} .tstep:last-child{border-bottom:0;}
    .story{padding:32px 25px;}
    .brand .en{display:none;}
    .navrow{gap:8px;}
    .tabs{justify-content:flex-start;overflow-x:auto;scrollbar-width:none;}
    .tabs::-webkit-scrollbar{display:none;}
    .tab{padding:9px 11px;font-size:13.5px;}
    .nav .btn{display:none;}
    .proof .pb{grid-template-columns:1fr;gap:22px;} .proof .arrow{transform:rotate(90deg);}
    .band{padding:40px 24px;}
  }
  :focus-visible{outline:2.5px solid var(--pine);outline-offset:3px;border-radius:6px;}